White gold jewelry

White gold is an alloy of pure gold (naturally yellow) and white metals such as palladium or silver. It is often coated with a fine layer of rhodium to enhance its hue and brilliance. 18k white gold contains 75% pure gold. Its neutral colour and shine make it a highly prized choice for contemporary jewellery, particularly for engagement rings or diamond-set pieces.

The difference lies in the metals added to pure gold. Yellow gold is a classic alloy with copper and silver, retaining its natural hue. White gold includes metals such as palladium and is often rhodium-plated for added brilliance. Rose gold contains a higher proportion of copper, giving it its soft, romantic colour. All are available in 18k.

White gold is highly valued for its ability to enhance diamonds. Its neutral, cool tone highlights the brilliance, clarity and colour of the stone without tinting it, unlike yellow or rose gold. This is why white gold is often chosen for engagement rings or diamond necklaces. The pairing embodies purity, elegance and refinement.

To preserve its brilliance, clean your white gold jewellery with warm water, mild soap and a soft brush. Gently dry with a soft cloth. Avoid chemicals and impacts. Every 1 to 2 years, rhodium plating may be recommended to restore the metal's whiteness. We offer lifetime care and restoration services for our creations.

White gold does not tarnish, but the fine layer of rhodium applied to the jewellery may fade with wear, giving it a slightly greyish appearance. This does not affect the quality of the metal, only its appearance. Professional rhodium plating restores its original whiteness and shine. The process is quick and recommended every 12 to 24 months depending on wear.

Yes, white gold is a refined and timeless choice for an engagement ring. It beautifully enhances diamonds, the symbol of eternal love. Its discreet elegance and durability make it an ideal precious metal for jewellery worn every day. Our 18k white gold creations are handcrafted and customisable to your wishes.

18k white gold is durable and perfectly suited to daily wear. It is ideal for wedding bands, bracelets, rings or pendants that are never removed. To maintain their brilliance, avoid contact with abrasive products or chlorine, and remove them during sports activities. Regular gentle cleaning and periodic rhodium plating will prolong their beauty.

Quality 18k white gold, such as that used at Mayuri, is generally well tolerated. Our alloys contain no nickel, a metal often responsible for allergic reactions. If you have very sensitive skin, we recommend checking the exact composition of the piece or choosing carefully rhodium-plated items. All our jewellery meets European standards.

18k gold contains 75% pure gold, compared to 37.5% for 9k gold. 18k gold is therefore more precious, denser, more durable, and ages better. 9k gold, more affordable, may be slightly more prone to oxidation, especially in its white version. At Mayuri, we favour 18k white gold for its purity and incomparable brilliance.

White gold evokes purity, modernity and discreet elegance. Unlike yellow gold, more traditional, or rose gold, more romantic, white gold is often associated with values of renewal, understated luxury and timeless union. This is why it is often chosen to symbolise eternal love, particularly through engagement rings and wedding bands.

Quality white gold jewellery must be hallmarked (e.g. "750" for 18k), have a careful finish and uniform brilliance. Check the origin of the gold, the quality of the rhodium plating and the stone setting. At Mayuri, each piece is handmade, individually inspected, and can be accompanied by a certificate of authenticity. We use RJC-certified recycled gold.

The price of 18k white gold is similar to that of yellow or rose gold, as all contain the same proportion of pure gold. However, a small additional cost may apply for rhodium plating (surface treatment), which gives the jewellery its intense white brilliance. This extra care ensures a luxurious and lasting finish.